Approach

Our Approach
On the basis of “You don’t know what you don’t know” – we bring the skills and experience to assist and guide you through the maze of Interactive service development. We may not have all the answers – nobody has – but we do know all the questions you should be asking.
Starting with the business objectives, we approach the design of the solution in a holistic way taking into account the six core elements which influence not only the development but also the ongoing operations and maintenance of the service.
Holistic Development
The 6 core elements of Holistic Solution Development are:
1. Technology -Â Within the interactive services arena, this is the enabler and the tools with which the services are created, operated and maintained.
2. Content – The data and content which will drive the service and how it will be maintained.
3. Marketing - The product/service proposition, target audience and marketing approach.
4. Business Processes – The key functions required on an ongoing basis to operate and effectively manage the solution.
5. Infrastructure - The environment into which the solution will fit – including physical hosting, interfaces with other systems and other pre-existing constraints.
6. User experience - The desired user behaviour, interface and information architecture, user flows.
Our approach recognises the fact that every client project is different and requires a tailored package of work. Applying this approach throughout the process of think, design, deliver is how we achieve the optimal solution for you.
Every engagement with Double Eye has a dedicated Project Manager who acts as your champion to ensure delivery according to the parameters we have agreed.


